And good luck getting anywhere near him, true believers! From one of the many Marvel press releases I get around here:
"As soon as the convention floor opens to the public on July 22nd, head to the Marvel Booth [#2329] for a chance (no purchase necessary) to receive a special ticket which will allow you to meet Stan Lee later that day. If you are one of the lucky fans to receive one of the limited tickets, you will have the opportunity to meet Stan and have one item signed during his appearance at the Marvel booth from 3:00-3:30 that afternoon."
So if you're in San Diego, and have one of the long-since sold-out passes for the start of Comic-Con (and don't have to work this Thursday), you can fight it out with the other fanboys for the chance to press the flesh with Stan the Man.
With those odds, it's no surprise that there's some demand for an alternative to Comic-Con. Dark Horse thinks it has the answer with #NotAtComicCon, a bunch of parties at various comics shops across North America. It seems to have potential, though early descriptions make it sound like a marketing gimmick. We shall see.